Course Overview
This intensive, two-day workshop is designed to equip business professionals with essential Mandarin language skills, cultural insights, and strategic knowledge to navigate the Chinese business landscape effectively. Participants will gain understanding of fundamental business communication phrases, email etiquette, and the use of most common platforms used in China, like WeChat. The workshop also delves into cultural etiquette and Guanxi (关系) strategies, critical for building trust and long-term partnerships.
Target Audience
Business owners and entrepreneurs aiming to enter the Chinese market.
Executives and managers working with Chinese partners or suppliers.
Professionals in oil & gas, construction, import/export, and other key sectors engaging in trade with China.
Decision-makers seeking to enhance global expansion and partnership opportunities.
Course Objectives
Upon successful completion of this course, participants will be able to:
Equip participants with fundamental Chinese business language skills to facilitate professional communication.
Provide insights into China’s economic landscape, key industries, and market trends.
Introduce cultural etiquette and Guanxi (关系) strategies for trust-building and relationship management.
Teach proven negotiation tactics and supplier sourcing strategies to optimize business operations in China.
Offer hands-on case studies and interactive exercises tailored to the participants’ industries.
Course Content
Comprehensive Understanding of the Chinese Business Landscape
Key industries, economic trends, and investment opportunities.
Practical Language & Communication Skills
Foundational Mandarin business phrases and professional email writing.
Effective use of WeChat and other communication tools.
Cultural Etiquette & Relationship Building (Guanxi)
Navigating cultural differences and fostering trust with Chinese partners.
Negotiation & Supplier Sourcing Strategies
How to build sustainable and cost-effective supplier relationships.
Closing deals effectively with cultural awareness.
Chinese Consumer Behaviour & Digital Trends
Insights into marketing, e-commerce, and Chinese consumer preferences.
Interactive Case Studies & Real-World Applications
Industry-specific exercises tailored to participants' needs.
Trainer Bio
Hewa Khoshnaw | 海勇
Hewa is a graduate of Chinese Language studies and serves as a transformative liaison, adeptly bridging Iraqi businesses with their Chinese counterparts. His fluency in Chinese, English, Arabic, and Kurdish ensures seamless communication, while his deep cultural insights guarantee that training is both relevant and impactful. Hewa has a proven track record of enhancing business outcomes for local enterprises and SMEs through personalized consultations. His strategic insights have facilitated smoother market entry, optimized negotiation tactics, and streamlined operations for success in the Chinese markets.
Payment
Must be made 7 working days before the start of the course. Payment can be made in cash, by bank transfer or through exchange offices.
How do I register?
You can register by emailing training@mselect.com with the following details:
Full Name:
City/Town:
Email Address:
Phone number:
Name of the course: