Workers in Lebanon

Marketing Director

  • Location:


  • Sector:

    Real Estate

  • Contact:

    Steve Al-Bazy

  • Job ref:


  • Published:

    25 days ago

  • Expiry date:


mselect is looking for a Marketing Director for a real estate client in Baghdad. Candidates must have a minimum of 8 years of proven relevant experience, with 5 years in managerial positions. Fluency in English and Arabic is a must.

Key Responsibilities

  • Oversee all marketing and advertising activities
  • Develop and execute comprehensive marketing plans and programs to support sales and revenue objectives of organization
  • Ensure that all marketing initiatives contribute to the overall top line growth of the organization by developing services that continuously acquire and retain customers
  • Establish and maintain a consistent corporate image throughout all product lines, promotional materials, and events
  • Manage the daily follow up and the marketing plan's implementation with all concerned internal and external parties and ensure adherence to marketing budget
  • Oversee and evaluate market research and adjust marketing strategy to meet changing market and competitive conditions
  • Monitor competitive products and marketing activities and provide market insight to sales managers
  • Conduct periodic market studies for the Real Estate Market (competitive analysis and product positioning) providing Product range updates and competitors’ performance analysis
  • Monitor and report Monthly competitive media spending analysis
  • Plan and oversee advertising and promotion activities including print, online, electronic media, Events, & Sales Promotion activities
  • Recommend agencies and suppliers negotiating contract terms and conditions for major services
  • Oversee advertising campaigns using the approved Format & Artwork in coordination with Sales
  • Select customer data according to target group criteria and verify the quality of customer data and take ownership of segmentation and profiling of customers
  • Handle new products design and business planning with the business development team


  • BA degree in Marketing, Business Administration or related
  • Minimum 8 years of proven experience in Real Estate industry with minimum 5 years in managerial positions
  • Language professionalism: English, Arabic
  • Hands on ERP system
  • Knowledge of digital marketing tools & strategies, including SEO, PPC, social media & email marketing
  • Strong project management skills, with the ability to manage multiple projects & priorities effectively

*Only applicants meeting the strict criteria outlined above will be contacted as part of the shortlisting process.