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Marketing Advisor

  • Location:

    Erbil

  • Sector:

    FMCG

  • Contact:

    Elaf Khoshnaw

  • Job ref:

    4083

  • Published:

    5 days ago

  • Expiry date:

    2024-06-13

mselect is looking to hire a Marketing Advisor for an FMCG client in Erbil, Iraq. Candidates must have at least 8 years of relevant experience. Fluency in English, Arabic, and Kurdish is a must.

KEY RESPONSIBILITIES
  • Develop and execute comprehensive marketing strategies to promote our dairy products, including milk, cheese, yogurt, and more
  • Conduct market research to identify consumer trends, preferences, and opportunities for growth
  • Collaborate with cross-functional teams to ensure alignment of marketing efforts with sales, production, and product development
  • Create compelling marketing campaigns across various channels, including digital, print, and social media
  • Manage branding initiatives to enhance brand awareness and loyalty
  • Analyse marketing metrics and adjust strategies as needed to optimize performance and ROI
  • Stay updated on industry trends, competitor activities, and regulatory changes to inform marketing strategies

KEY REQUIREMENTS
  • Bachelor's degree in Marketing, Business Administration, or related field (Master's degree preferred)
  • Proven 8 to 10 years’ experience in marketing roles within the dairy industry or related FMCG sector
  • Strong understanding of marketing principles, including branding, positioning, and consumer behaviour
  • Excellent communication and interpersonal skills
  • Ability to think creatively and strategically, with a results-driven mindset
  • Proficiency in marketing analytics tools and techniques
  • Familiarity with dairy industry regulations and standards is a plus

*Only applicants meeting the strict criteria outlined above will be contacted as part of the shortlisting process.