Advanced Sales Skills

Location Erbil

Fee $200


Monday, 22 January 2024


Tuesday, 23 January 2024

Course overview

This two-day extensive sales training program will guide participants towards uncovering the "Right" skill set and mind set a professional sales person should possess. From controlling conversations with customers to asking the right questions to uncover customer's needs, this program will enhance sales staff's ability to connect better with customers, overcome objections and close the sale confidently and effectively delivering commercial and sales objectives.

Who this course is for?
  • Those currently working in sales looking to increase their figures

  • Those considering sales as a career in the future

  • Anyone who must deal with customers face-to-face

Course Objectives

Learner will be able to:

  • Understand what is needed to have both the right skill set and mind set to sell

  • Connect better with customers, overcome objections and close sales confidently and effectively to achieve sales targets

  • Learn and practice an effective sales questioning technique that will increase the likelihood of making a sale by better understanding customer needs while maintaining a great customer experience

  • Understand the 4 major behavioral styles and personality types and how to sell to each buyer type

Powerful sales questioning technique

The core of this program teaches a more effective and more professional sales approach that primarily depends on asking a series of questions in a specific order that will enable you to find out your customer needs and not only uncover problems, but also ask questions that make the customer realize that the problem he has been chugging along with comfortably is now too big to ignore.

Selling to different personality types

Moreover, many salespeople also have a single, preferred style of selling and find it difficult to sell to different types of buyers. They use a strategy of making friends with customers and while this works sometimes, there are certainly buyers out there who just don’t like this approach at all. Part of this program will focus around dealing with different personalities of buyers and how taking this into consideration and adopting a slightly different approach with each customer will help you be more successful and closer more sales.

Outline of topics

Introduction to professional selling

  • Professional selling introduction

  • Professional selling skill set and mind set

  • The perfect sales person – Activity

Module 1: The professional selling skill set

  • Controlling a conversation

  • Using the power of questions

  • The OPEN question selling technique (Operational, probing, effect and nail down questions)

Module 2: Listen and know your FAB - Features, advantages, Benefits

  • The importance of listening

  • Features, advantages and benefits

  • Customer specific benefits

  • Identifying customer's decision criteria

Module 3: Handle objections and close the sale

  • Types of objections

  • The APAC objections handling model

  • Handling the most common objection "price"

Module 4: The professional selling mind set

  • The right state of mind to sell

  • Visualize your sale

  • Know what you're selling inside out

Module 5: Understanding buyer types and follow-up

  • Understanding the different behavioral styles and personality types

  • Find out your major behavioral style and personality type

  • Selling to different personality styles

  • After sales and follow-up

Time & details
  • Time: 09:30 - 16:30

  • Format: classroom - based

  • Location: Erbil, mselect venue


Must be made 5 working days before the start of the course. Payment can be made in cash, by bank transfer or through exchange offices.

How do I register?

You can register by emailing with the following details:

  • Full Name:

  • City/Town:

  • Email Address:

  • Phone number:

  • Name of the course: